Paris, 23 July 2020: Even though Covid-19 has inflicted a significant impact on the travel industry, a recent survey showed the overwhelming majority (81% ) indicated they would be interested in taking a trip in 2020.
However, the downside is that only 35% of respondents from
the 11 countries claimed to have already booked for the months of July and
The findings were released this week by Europ Assistance as
part of their Future of Travel survey conducted by Ipsos. It surveyed 11,000
travellers across 11 countries around the world between 5 June and 26 June.
The top of page finding is likely to be only a short-term
trend as most of those surveyed also indicated they would be more confident in
booking a trip later in the year.
Furthermore, many of the travellers indicated they’d return
to their pre-Covid travel preferences such as flying and staying in large
hotels by early next year. Key findings from this year’s Future of Travel
Survey are highlighted here.
Planned Travel in 2020
The survey asked travellers across the globe their thoughts
on travel for this summer and moving forward into the fall and winter. The
findings show that Covid-19 has not stopped travellers but caused short term
changes in their trip preferences with domestic travel leading.
81% of all respondents said they planned to take a trip with
respondents in Italy (89%), France (87%) and Thailand (855) leading the other
countries when it comes to planned travel in 2020.
The average budget among global respondents is EUR1,506 with
36% indicating they’ll be taking a relaxing weeklong vacation at a beach
destination (34% of global respondents) for their post-lockdown trip this
74% of global respondents indicated they’d be travelling by
car (either rented or personal) to their summer destination.
33% of global respondents are choosing to stay in private
rentals and 19% in small hotels, most likely in an attempt to maintain social
distancing and avoid large crowds.
Covid risk mitigation
Covid-19 is the main fear for all travellers surveyed, but
we asked respondents their thoughts on what risk mitigation measures they plan
to take themselves and what Covid-19 concerns need to be addressed before they
will begin travelling.
Top concerns include being aw on ay a trip when an epidemic
occurs (36%), not being able to engage in their usual trip activities and
sightseeing due to Covid (28%)) and being quarantined abroad (27%) are the
three key concerns.
As for what will reassure visitors start with a drop in
infection rates (54%), an official government advisory (25%) and the reopening
of hotels, bars and restaurants (25%).
The top risk mitigation behaviours travellers would engage
in this year include avoiding high-risk countries (79%), avoiding crowded places
60% of travellers surveyed said they planned to travel
domestically this summer. While it stayed around this level when asked about
travel in the fall (52%) and winter (54%), it dropped by almost half (39%) when
travellers talked about their main trip in 2021.
6% of those surveyed indicated they’d take a trip outside
their mainland (Europe for the Europeans, Asia for the Asians, America for the
Americans respectively) this summer. However, the number of respondents doubled
when asked about their travel plans this coming fall (14% and winter (14% and
by 2021, 19% of global travellers indicated they’d take a trip abroad.
In the wake of the current pandemic, it’s no surprise that
most travellers are concerned about getting protection for their next trip.
Prior to Covid, only 48% of the travellers surveyed
indicated they were covered by travel insurance. However, 54% of global
travellers indicated they would purchase travel insurance for their future
66% are willing to pay for repatriation if their trip destination closes their borders or imposes a lockdown.
63% want to be covered for a trip extension.
62% want to have support for the 14 days after they return
if they become sick on their trip.
Europ Assistance Group head of travel Francine Abgrall:
“Our annual Holiday Barometer, which would have had its 20-year
anniversary this year, was a way for us to share the latest travel preferences
held by travellers around the globe. This is why this year we worked with Ipsos
on a survey that looks at the future of travel to see how much those
preferences have changed or remained the same.
“While many preferences were in line with current sentiments
on social distancing (smaller accommodation units) and avoiding crowds (minimal
use of public transport), we noticed that respondents indicated they would be
comfortable going back to their pre-Covid travel preferences when asked about
their travel plans for 2021.”
The online survey, conducted by Ipsos at the request of
Europ Assistance, reached out to 11,000 individuals (nationally representative
samples of 1,000 people per country) in Europe (France, Germany, Austria,
Belgium, Spain, Italy, Poland and the UK), in Asia (China and Thailand) and in
the USA. The survey is an updated version of the annual Europ Assistance &
Ipsos Holiday Barometer, which was getting underway when the general lockdown
began. The goal of this survey is to ascertain how the Covid-19 epidemic has
altered holidaymakers’ travel plans and aspirations, in order to assist the
various players in the tourism sector in preparing for the “post-Covid
Founded in 1963, Europ Assistance, the inventor of assistance, supports customers in over 200 countries and territories through a network of 750.000 approved providers and 39 assistance centres. Europ Assistance is part of the Generali Group, one of the world’s leading insurers.