PALMA, Spain, 16 July 2021: Hotelbeds signed a sale
agreement with Sala Hospitality Group, a homegrown Thai hospitality company
that owns and operates eight resorts properties.
With this agreement, Hotelbeds has secured exclusive offers
and privileges for its clients at the group’s seven properties, including
luxury resorts and boutique accommodations located in Thailand’s most beautiful
holiday destinations, including islands, cities and emerging regions. These
offers are designed to inspire travel and help fuel the industry’s recovery.
Sala Hospitality Group operates under two brands: SALA
Resorts and Spas – luxurious villas and suites with access to rejuvenating SALA
spas, romantic beachfront bars and restaurants, for a very personal and private
experience; and Sala Boutique – charming residences located in picturesque
locations, many of which are filled with historical significance.
This new partnership will provide Sala Hospitality Group
with access to Hotelbeds’ 60,000 travel trade buyers based in more than 140
source markets worldwide, which includes high-value channels such as travel
agents, tour operators, airlines and points redemption programmes.
Hotelbeds global sourcing director Jorge Cortés said:
“We are delighted to once again work with Sala Hospitality Group and add
these eight outstanding properties to our portfolio in Thailand. We are
thrilled to be able to offer these exclusive rates to Hotelbeds’ global network
of 60,000 travel trade buyers and give them the opportunity to offer travellers
the chance to book and experience these amazing hotels once safe travel resumes
in the region.”
Sala Hospitality group director of revenue optimizations
Alejandro Costa said: “We are delighted to extend our valuable
relationship with Hotelbeds through this agreement. The complexity of the
global hotel market demands effective support from our key distribution
suppliers. Hotelbeds brings us access to one of the widest travel trade
distribution networks in the market. We look forward to a long and successful